ALASKACUBE si a personal care brand that aims to create a 'refreshing first impression' for customers who sweat a lot and have a high body temperature.
In 2022, ALASKACUBE introduced its Cool Menthol Perfumed Shower Bar as its initial product focusing on "cooling." This single product achieved monthly sales of 100,000 USD and surpassed
70,000 units in cumulative sales, receiving significant love from 40-50-year-old male customers. Following this success, ALASKACUBE introduced products like Cool Menthol Sea Salt Scrub Shampoo, continuously transforming the first impressions of many.